.jpg)
We Are For Good Podcast - The Podcast for Nonprofits
The We Are For Good Podcast brings nonprofit professionals + everyday changemakers into conversations with the most innovative, heartwired leaders in social impact. Hosted by Jon McCoy + Becky Endicott, each episode unpacks fresh mindsets, practical skills + inspiring stories designed to help you work smarter, build healthier cultures + accelerate our collective impact.
Join our value-aligned community—it’s free—at weareforgoodcommunity.com.
About We Are For Good
We Are For Good is a storytelling, learning + activating community built for nonprofit professionals + everyday changemakers. Through our podcasts + media, purpose-driven activations + global gatherings, we equip for-good leaders with the connection, skills + inspiration to grow their impact. Because we believe community is everything—and together, we can create an Impact Uprising.
Learn more at weareforgood.com.
We Are For Good Podcast - The Podcast for Nonprofits
675. Shift 5 — Beyond the Prompt: AI Fluency is the New Digital Literacy for Nonprofits - Woodrow Rosenbaum, GivingTuesday + Elizabeth Kelly, Anthropic
Today's episode continues our 12-part series: 12 Shifts in 2026 for Social Impact. Over twelve episodes, we’re unpacking mindset + strategy shifts shaping the future of fundraising, leadership, and doing good in 2026. Explore the series at weareforgood.com/12shifts.
Shift 5 / Beyond the Prompt: AI Fluency is the New Digital Literacy for Nonprofits
AI is everywhere right now and for a lot of nonprofit leaders, it feels equal parts exciting and overwhelming. In this episode, Woodrow Rosenbaum Chief Data Officer, GivingTuesday) and Elizabeth Kelly (Head of Beneficial Deployments, Anthropic) bring in a refreshing, human-first conversation about what it actually means to build AI fluency in the nonprofit sector.
This isn’t about becoming a prompt expert or chasing the latest tool. It’s about learning when AI can help, when it can’t, and how to use it responsibly in ways that strengthen trust, decision-making, and mission impact. Together, they unpack why AI fluency is quickly becoming the new digital literacy and how nonprofits can move forward without fear, hype, or burnout.
You’ll walk away with practical insights on how to:
- Shift from “should we use AI?” to “how do we use it responsibly and well?”
- Build AI fluency as an organizational muscle, not a one-time training
- Start small with AI by improving one painful workflow at a time
- Put guardrails in place around privacy, bias, and human review
- Avoid using AI just to do the same work faster and instead focus on better outcomes
- Create shared learning and trust so teams experiment without fear
If you’ve been waiting for permission to go slow, ask better questions, and lead with intention, this one’s for you.
Episode Highlights:
- Understanding AI Fluency and Its Importance (02:17)
- The Role of Data in Nonprofit AI Adoption (05:10)
- Real-World Applications of AI in Nonprofits (07:40)
- Launching Claude for Nonprofits (10:38)
- Building Trust and Responsible AI Use (13:24)
- Governance and Oversight in AI Implementation (16:27)
- Elizabeth + Woodrow One Good Thing (22:54)
Save your free seat at the We Are For Good Summit 🩵
It’s a free, one-day virtual gathering for changemakers to build capacity, clarity and momentum in the new year. Expect 20 speakers across 3 tracks - plus live workshops, working sessions, and round-table conversations. Lean more + register today!
Thank you to our partners 🩵
Big gratitude to Givebutter and Whiteboard for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.
//
Join the We Are For Good Community—completely free.
Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com