We Are For Good Podcast - The Podcast for Nonprofits
Nonprofit professionals are faced with more challenges to accomplish their missions and the growing pressure to do more, raise more, and be more for the causes we hold so dear. Join Jon McCoy, CFRE and Becky Endicott, CFRE as they learn with you from some of the best in the industry; sharing the most innovative ideas, inspiration and stories of making a difference. You’re in good company and we welcome you to our community of nonprofit professionals, philanthropists, world changers, innovators, and others to bring a little more goodness into the world. Get cozy, grab a coffee, and get ready to be inspired. We Are For Good. You in?
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We Are For Good is an online media and education platform with an aim to revolutionize the nonprofit industry by equipping this generation of for-good leaders with the mindsets, tools and innovative ideas to make a bigger impact than any of us could ever dream to accomplish on our own. Our vision is to create an Impact Uprising. Learn more at www.weareforgood.com
We Are For Good Podcast - The Podcast for Nonprofits
636. Making a Movement: Empowering Action - Jon and Becky
We’ve reached the final chapter of our Making a Movement series, and we’re leaning all in on what it truly means to empower action.
This episode is a celebration of the heartbeat behind every movement: community. You’ll hear the inspiring story of Hannah Lowe, a fearless mom on a mission who rallied her village to raise $2 million for her son’s life-changing treatment. It’s a powerful reminder that when a call to action is clear and authentic, it has the power to ignite a movement.
We’re also featuring insights from previous episodes with Celeste Flores, who pulls back the curtain on the global generosity of Giving Tuesday and the community-powered magic that drives it. Plus, Amanda Liaw shares why going deep, not just broad, is the key to building engagement that lasts. Together, we’ll explore how to make participation joyful, how to sustain momentum, and why prioritizing your own well-being is essential for staying in the work.
If you’re ready to activate your community and believe in the ripple effect of good, this conversation is for you. Let’s keep building this movement together.
Episode Highlights:
- Empowering Action: making movements (02:15)
- Hannah Lowe’s Story: Clear Messaging Mobilizes a Community (08:40)
- Giving Tuesday: Building Community Beyond Fundraising (15:30)
- Secret Sauce: Go Deep, Not Broad (22:05)
- Personalization at Scale: Partnerships and Human Stories (28:50)
- Gratitude First: Transforming Board Buy-In (34:10)
Episode Shownotes: www.weareforgood.com/episode/536
About our Sponsor Givebutter 💛
Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes.
Thank you to our partners 🩵
Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.
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Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.
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